Your blog from Moccu Insights

Our team and experts share insights on current developments and their everyday work experiences. They offer a behind-the-scenes look at how we operate, what really works in practice, and what matters most in day-to-day operations. From UX to agency software, everyone has gained unique insights in their field – and we’re excited to share those with you.

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Guided selling: simplifying purchasing decisions

Everyday questions help to better understand products and find the right one. More products are sold with the support of needs-oriented advisory tools.

6 minute read

ecom

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Why every online store should be accessible

Accessibility of a website is often still seen as a service for a minority. Why that is not true and how to be successful with accessible design.

10 minute read

Digital commerce: Your key to long-term customer loyalty

Find out how you can sustainably expand your customer relationships with the right digital commerce strategy.

12 minute read

Increase sales: 11 measures to optimize growth

Creating positive user experiences, applying data-driven marketing and consistently focusing on customer needs offer great opportunities to increase sales and position yourself in the dynamic e-commerce market in the long term.

12 minute read

Lettering Answer me this and a portrait of Stefan Ramershoven

5 questions for Stefan Ramershoven from kjero about the potential of D2C

In conversation with Stefan Ramershoven: "Manufacturers are missing out on opportunities in D2C"

5 minute read